8 Most Effective Ways to Make Money on TikTok in 2025 (Even for Beginners)

TikTok is not just an entertainment platform but also a real "gold mine" for those who know how to tap into it. With billions of users worldwide, making money on TikTok has become more popular and diverse than ever. This article will summarize the 8 most effective and sustainable ways to earn money today.

Monetize with the TikTok Creativity Program Beta

This is the most common way to earn money from video views. TikTok pays creators based on the performance of videos that are longer than one minute. To be eligible, you need to meet specific criteria for followers and views.

Illustration of the TikTok Creativity Program Beta

💡 Read more: Guide to creating and nurturing TikTok US accounts to effectively join the Creativity Program Beta.

Pros

• High income based on views.
• No direct selling required.

Cons

• Requires high-quality content.
• Policies are subject to change.

Farming and Reselling TikTok Treasure Chest Coins

This method involves collecting free coins from gift chests dropped by hosts during livestreams. You can then sell these coins to others who need them.

Illustration of farming treasure chests in a livestream

💡 Read more: The secret to effectively farming TikTok coins using the Morelogin software.

Pros

• No video content creation needed.

Cons

• Unstable income.
• Time-consuming and requires effort.

Earn with TikTok Shop Affiliate

This is an incredibly explosive money-making channel. You promote products from sellers on TikTok Shop and earn a commission on every successful order made through your affiliate link.

Illustration of TikTok Shop Affiliate

Pros

• No need to stock inventory or handle shipping.
• Very high income potential.

Cons

• Need to build a reputable channel.
• Dependent on the shop's policies.

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Providing TikTok Engagement Services

The demand for channel growth is huge. You can make money by offering services like increasing followers, boosting viewers, or increasing live views on TikTok.

Illustration of TikTok engagement services

Pros

• High market demand.

Cons

• Requires a deep understanding of the TikTok algorithm.
• Need to build personal credibility.

Earning from Livestream Gifts

When you go live, viewers can send you virtual gifts (purchased with TikTok Coins). These gifts can then be converted into real money.

Illustration of gifts in a TikTok livestream

Pros

• Direct income from fans.

Cons

• Dependent on the number of viewers.
• Requires consistent livestreaming.

Collaborating with Brands (KOC/KOL Bookings)

Once your channel is large enough, brands will pay you to create review videos, introductions, or integrate their products into your content.

Illustration of brand collaboration

Pros

• High and stable income.
• Enhances personal credibility.

Cons

• Requires a large follower count.
• Needs negotiation skills.

Selling Your Own Products/Services

If you have a product (physical or digital) or a service, TikTok is an excellent channel for marketing and sales. You can use short videos to introduce, review, and demonstrate how to use your products.

Illustration of selling products on TikTok

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Providing TikTok Consulting and Training

If you have in-depth knowledge of channel building, creating viral content, or running TikTok ads, you can offer consulting services or conduct training courses.

Illustration of TikTok consulting and training

Pros

• Leverages existing knowledge.
• High income.

Cons

• Requires deep expertise.
• Need to build an expert reputation.

Conclusion

Making money on TikTok offers many exciting opportunities. The important thing is to identify the method that suits your abilities, invest in creating quality content, and persevere. Good luck!